2023.03.01
Emotions are part of our being and often determine our purchasing decisions - both online and offline. In a shop, design, materials, lights, sounds, and colors create the conditions for a unique and unforgettable shopping experience that involves all five of the customer’s senses.
From the shop window to the interior spaces of the shop, design elements convey immediate emotions by capturing people's attention, enhancing the value of the products on display, improving their legibility in space, guiding users along specific experiential paths, in organized flows, and increasing the comfort of the shopping experience.
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